Privacy Policy

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Effective Date: Jan. 1, 2024. Last Updated: Sept. 1, 2026

SWIBIRU Coaching, LLC ("we," "us," "our") operates swibirucoachin.com (the "Site") and provides triathlon coaching, training plans, and related services (the "Services"). This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our Site or use our Services.

By using our Site or Services, you agree to the terms of this Privacy Policy.

1. Information We Collect

1.1 Information You Provide Directly

Contact information: name, email address, phone number, mailing address

Account information: username, password, profile details

Coaching intake information: age, sex, athletic history, race goals, injury history, medical conditions relevant to training, emergency contact information

Payment information: billing name and address, and payment details processed through our third-party payment processor (we do not store full credit card numbers)

Communications: messages, emails, or feedback you send us

1.2 Training and Health Data

As part of coaching, we may collect or receive:

Workout data (pace, power, heart rate, GPS routes, distance, duration)

Data synced from third-party fitness platforms you connect, such as TrainingPeaks, Strava, Garmin Connect, WHOOP, or similar services

Photos, race results, or performance metrics you share with us

This information is used solely to design, monitor, and adjust your training and is treated as sensitive personal information.

1.3 Information Collected Automatically

When you visit our Site, we may automatically collect:

IP address, browser type, device type, operating system

Pages visited, time spent on pages, referring URLs

Cookies and similar tracking technologies (see Section 5)

1.4 Information from Third Parties

We may receive information about you from:

Payment processors (e.g., Stripe, PayPal)

Fitness platforms you authorize us to connect to (e.g., TrainingPeaks, Strava, Garmin)

Email marketing platforms (e.g., Mailchimp)

Scheduling tools (e.g., Calendly, Acuity)

2. How We Use Your Information

We use the information we collect to:

Provide, personalize, and manage coaching services and training plans

Process payments and manage billing

Communicate with you about your training, appointments, and account

Monitor athlete health and performance trends relevant to coaching

Send newsletters, training tips, or promotional content (you may opt out at any time)

Improve our Site, Services, and business operations

Comply with legal obligations and enforce our agreements

Respond to inquiries and provide customer support

We do not sell your personal information.

3. How We Share Your Information

We may share your information with:

Service providers: payment processors, hosting providers, email platforms, scheduling tools, and fitness data platforms that support our operations

Other professionals, only with your consent (e.g., a physical therapist or nutritionist you ask us to coordinate with)

Legal or safety purposes: if required by law, regulation, legal process, or to protect the rights, safety, or property of [Business Name], our clients, or others

Business transfers: in connection with a merger, acquisition, or sale of assets, subject to standard confidentiality protections

We do not share your health or training data with third parties for their own marketing purposes.

4. Data Retention

We retain personal information for as long as necessary to provide the Services, maintain business and legal records, and comply with applicable law. Training and health data is generally retained for the duration of the coaching relationship plus [X years], after which it is deleted or anonymized, unless a longer period is required by law or requested by you.

5. Cookies and Tracking Technologies

We use cookies and similar technologies to:

Keep the Site functional (essential cookies)

Understand Site usage through analytics tools (e.g., Google Analytics)

Remember preferences and login sessions

You can control cookies through your browser settings. Disabling cookies may affect Site functionality.

6. Your Privacy Rights

Depending on where you live, you may have the right to:

Access the personal information we hold about you

Correct inaccurate information

Request deletion of your information

Object to or restrict certain processing

Request a copy of your data in a portable format

Withdraw consent (where processing is based on consent)

Opt out of marketing communications at any time

California residents: You have rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information is collected and the right to request deletion.

EU/UK residents: You have rights under the General Data Protection Regulation (GDPR), including the rights listed above and the right to lodge a complaint with a supervisory authority.

To exercise any of these rights, contact us at triswibiru@gmail.com.

7. Data Security

We use reasonable administrative, technical, and physical safeguards to protect your information. However, no method of transmission or storage is 100% secure, and we cannot guarantee absolute security.

8. Third-Party Links and Platforms

Our Site or Services may link to or integrate with third-party platforms (e.g., TrainingPeaks, Strava, Garmin, social media). This Privacy Policy does not apply to those third parties, and we encourage you to review their privacy policies separately.

9. Children's Privacy

Our Services are not directed to individuals under 18. We do not knowingly collect personal information from children under this age. If you believe a child has provided us with personal information, please contact us so we can delete it.

10. International Data Transfers

If you access our Services from outside the United States, your information may be transferred to and processed in the United States, which may have different data protection laws than your jurisdiction.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated "Last Updated" date. Continued use of the Site or Services after changes constitutes acceptance of the revised policy.

12. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, contact us at: SWIBIRU Coaching, LLC Email: triswibiru@gmail.com